• Blazé Milano
  • Art direction
  • Creative strategy
  • Visual identity
  • Image
  • Influence

MaisonNue accompanies the global image and conceives an elevated brand positioning for Italian brand Blazé in its pursuit for internationalization.

Spring summer 23

Fall winter 23

Pre fall 23

This season captures a more 70s glam side of the Blazé woman. An elegant noir campaign with a lingering feeling of nostalgia. Shot by Quentin de Briey in Milan.

Blazé styles, a blazer for every occasion. Each look tells a story, a softly sophisticated tale. Shot by Amit Isreali.

MaisonNue creates and leads the ‘Chosen Family’ campaign through the study of key concepts: authenticity, personalities and unclassic elegance. Shot by Robin Galiegue.